Be my guest!
Why you should try to make a guest appearance on other people’s podcasts
The world of podcasting is picking up apace as people realise it’s a great way to tap into potential new audiences.
Starting your own podcast can take time and effort but it’s a fantastic marketing tool. However, you don’t have to have your own podcast to reach a new audience – becoming a guest on someone else’s podcast gives you an equally great marketing tool that can benefit both you and your podcast host.
In this episode we will be discussing how to:
- Research the right podcast
- Tap into a new audience
- Nail the content
- Think about the benefit you can add
- Get your pitch right
- Offer listener exclusivity
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